Banyo Village precinct

In 2023-24, Brisbane City Council started providing hands-on support to assist the Banyo Village retail precinct as part of the Growing Precincts Together program.

This involved:

  • conducting business/vacancy assessments
  • a survey to gather feedback and ideas about the precinct
  • a precinct launch event
  • precinct connection opportunities
  • hands-on support from Council to Promote, Support, Refresh and Activate the precinct
  • regular e-newsletter updates to businesses.

Objectives

Promote

Promote is one of the 4 key objectives in the delivery phase of Growing Precincts Together. Council engaged Style Magazine to deliver a suite of online promotions to promote Banyo Village as a destination. This included online articles, Instagram carousels, reels and a tag and share competition.

View the published articles:

Support

Council offered businesses in Banyo Village precinct the opportunity to apply for free one-on-one support programs delivered by expert providers. Topics included:

  • business coaching
  • support for food businesses.

Council also engaged Excite Media to create a digital presence for Banyo Village. This included the development of a contemporary and up-to-date precinct website with a directory of all businesses, and building a Facebook and Instagram presence for the precinct and its businesses through a social media campaign.

Understand

The 'understand' phase is the foundation of the Growing Precincts Together program. Council documented the businesses and vacancies in the Banyo Village precinct in 2023.

This was followed by a desktop audit to gather directory information for all businesses in the precinct and identify community groups in the area. Key to this phase was a precinct survey which was delivered as an online survey for customers, businesses and workers in September 2023. 

Engage

In the 'engage' phase, Council hosted an information session in October 2023 to present Council’s insights from the understand phase and to provide further information about the program.

The team hosted precinct meetings and sent email updates to all businesses in the precinct to update them on opportunities through the project and seek feedback.

More information

If you have ideas or feedback about the Banyo Village retail precinct, you can email Council’s Economic Growth and Activation team or phone Council’s business hotline on 133 BNE (133 263).

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Topics: banyo

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